The LG Signature OLED TV is a groundbreaking product that has captured the attention of tech enthusiasts and luxury buyers alike. With its rollable screen and cutting-edge features, it represents a significant leap in television technology. This evaluation will delve into various aspects of the LG Signature OLED TV, including its design, picture quality, sound performance, smart features, and overall value.
Design and Build Quality
The LG Signature OLED TV is a marvel of modern engineering, featuring a rollable 65-inch OLED screen that can retract into a base unit. This design not only saves space but also adds a touch of elegance to any living room. The base unit itself is a beautifully crafted piece of furniture, covered in Kvadrat acoustic cloth, which houses a comprehensive speaker array. The TV's ultra-thin screen, measuring just 3mm in depth, is a testament to LG's engineering prowess. The screen rolls up and down smoothly, accompanied by a series of chimes and chirps that add to the overall experience.
The TV also comes with a sleek metal remote control that features raised buttons, a scroll wheel, and direct-access buttons for popular streaming services like Netflix, Amazon Prime Video, Disney+, and Rakuten. Additionally, the remote includes buttons for Google Assistant and Amazon Alexa, making it easy to control the TV using voice commands.
Sources: Wired, PCMag, TechRadar
Picture Quality

Source: PCMag
The LG Signature OLED TV offers exceptional picture quality, thanks to its 4K resolution and support for various HDR standards, including HLG, Dolby Vision IQ, and HDR10 Pro. The OLED technology ensures deep black levels, vibrant colors, and excellent contrast, making it ideal for watching movies and TV shows. The TV's ability to tone-map every frame of HDR10 content ensures that even the most complex scenes are displayed with remarkable detail and clarity.
The TV excels in handling motion, making it suitable for watching fast-paced sports and action movies. The upscaling capabilities are also impressive, as the TV can convert 1080p content to near-4K quality with minimal noise and artifacts. This is particularly useful for watching older content or streaming services that do not yet offer 4K resolution.
Sound Performance

Source: PCMag
While the LG Signature OLED TV excels in picture quality, its sound performance is somewhat lacking. The TV features a 4.2-channel speaker system with six drivers and a total power output of 100 watts. Despite these specifications, the sound is described as weak, thin, and confined. The TV does support Dolby Atmos, but the lack of substance and separation in the audio can be disappointing, especially for a product in this price range.
For those who demand high-quality audio, investing in a separate sound system or soundbar is recommended. LG's own soundbars, which are designed to complement their OLED TVs, can provide a more immersive audio experience.
Sources: Wired, PCMag, Trusted Reviews
Smart Features and Connectivity

Source: RTINGS
The LG Signature OLED TV runs on LG's webOS platform, which is known for its user-friendly interface and comprehensive smart TV features. The platform offers a wide range of streaming apps, including Netflix, Amazon Prime Video, Disney+, and more. The TV also supports both Google Assistant and Amazon Alexa, allowing users to control the TV and other smart home devices using voice commands.
In terms of connectivity, the TV is well-equipped with four HDMI 2.1 ports, one of which supports eARC, and multiple USB ports. It also includes Wi-Fi and Ethernet connectivity, ensuring a stable internet connection for streaming and online gaming. The TV's low input lag and support for next-gen gaming features make it an excellent choice for gamers.
Conclusion

Source: TechRadar
The LG Signature OLED TV is undoubtedly a luxury item, with a price tag of nearly £100,000. While it offers exceptional picture quality, innovative design, and a host of smart features, it is not a practical choice for most consumers. The high cost is primarily justified by the novelty of the rollable screen and the engineering excellence behind it.
For those who can afford it, the LG Signature OLED TV is a statement piece that showcases the future of television technology. However, for the average consumer, there are other OLED TVs on the market that offer similar picture quality and smart features at a fraction of the cost.
In conclusion, the LG Signature OLED TV is a remarkable product that pushes the boundaries of what is possible in television design and technology. It serves as a glimpse into the future of home entertainment, even if it remains out of reach for most people.